Market Research & Data Collection Agency

Conduct field surveys, focus groups, mystery shopping, and consumer research for brands, NGOs, and international research firms. One 200-person survey project earns ₦200k–₦1m.

Monthly Potential

₦5k–₦150k

Difficulty

Intermediate

Capital Needed

₦20,000

Income Period

Per Month

🧠 Skills You'll Need

B2B Remote USD Income Niche KoBoToolbox ODK Collect Google Forms Excel GeoPoll / Ipsos Vendor Portal

📍 Works Best In

Lagos Abuja Port Harcourt Nationwide

🚀 How to Get Started

1

Register on GeoPoll, Ipsos Nigeria vendor list, and international platforms like UserTesting
2

Build a team of 20–50 trained field interviewers across Lagos, Abuja, Kano, and Port Harcourt
3

Pitch directly to: FMCG brands (Nestlé, Unilever, PZ), telecom companies, NGOs, and government agencies
4

Price: ₦5k–₦15k per completed interview (depending on complexity), survey programming ₦100k+, focus group ₦200k+
5

Add digital surveys: SurveyCTO or Kobo Toolbox for mobile data collection — faster, cheaper, more professional

🎓 Sign Up Free to Get Market Research & Data Collection Agency Course

💰 Ways to Fund This

SMEDAN Programmes (free registration, training, grant windows)

₦0–₦3,000,000

Government Fund

Nigerian-owned micro or small business. Free CAC business name registration via the CAC-SMEDAN partnership is a common entry point.

📊 Varies by scheme — many components are free or grant-based; some link to subsidized loans.

🌐 Apply

Cooperative Society Loan

₦5,000–₦500,000

Cooperative

Membership in a registered cooperative society (workplace, community, or trade-based).

📊 Typically the lowest-cost option available — often single-digit or interest-free among trusted members.

⚠️ Informational only — not financial advice. Confirm current terms directly with each provider before applying, and borrow only what you can repay.